Yahoo! event branding

Yahoo! flew players in from the USA and Europe to take part in this prestigious tournament at The K Club in Ireland. Beachhouse provided Yahoo! with an event logo which incorporated both the flags of the two golfing nations along with the Yahoo! logo itself. This was applied to two versions of a cardboard engineered invite which opened up to reveal a complete image of either the US or European flag, dependent upon the recipient. Additional applications included team outfits, scorecards and team sheets.